Consumer Emotional Intelligence Scale

CEIS

Below is a list of our recent and current projects...

This research detailed the development of the CEIS and provided evidence of its influence on consumer decisions.

—> 2008, 35 (June), 154-166

This paper examined emotional calibration and its influence on consumer choice.

—> 2008, 35 (December), 611-621

Emotional Calibration Effects on Consumer Choice

Project List

Consumer Emotional Intelligence: Conceptualization, measurement and the Prediction of Consumer...